Havana Beds, a bespoke luxury bed manufacturer, sought to scale its operations by launching a direct-to-consumer e-commerce platform. Known for its handcrafted, high-end products, the company wanted to tap into the burgeoning UAE e-commerce market while retaining its premium brand image.
Havana Beds faced multiple challenges, including the absence of an online sales channel and limited digital marketing exposure. The company required a scalable e-commerce solution that would not only reflect its luxury branding but also support rapid expansion, particularly in the UAE’s competitive luxury goods market.
Diagnal3 provided a full-stack Shopify e-commerce solution, custom-tailored to meet the needs of a luxury market. The solution included integrated payment gateways and a streamlined user interface optimized for high-ticket conversions. To ensure ongoing customer acquisition, we leveraged AI-driven marketing and predictive analytics for real-time ad targeting. Diagnal3 also implemented end-to-end social media management across multiple platforms, utilizing data to tailor content for engagement and lead generation.
Diagnal3 delivered a custom full-stack Shopify e-commerce solution, tailored for the luxury market. This included secure payment gateways and seamless functionality, providing a smooth shopping experience from product browsing to high-ticket conversions
We utilized AI-driven marketing strategies, employing predictive analytics for real-time ad targeting. This approach boosted customer acquisition by delivering dynamic, personalized campaigns, maximizing marketing efficiency and return on investment
Diagnal3 managed social media across multiple platforms, using data-driven insights to create engaging, targeted content. Our strategy increased brand visibility, user engagement, and lead generation, helping to drive continuous customer acquisition
50% growth in website traffic within the first quarter post-launch.
Conversion rates increased by 20%, driven by personalized campaigns and predictive customer behavior analysis.
Social media engagement surged by 35%, boosting brand visibility in the competitive luxury bedding segment.
Diagnal3 helped us build a digital-first strategy that not only amplified our brand’s presence but delivered tangible growth in leads and sales.
— Eliott Stevens, CEO, Havana Beds
If you’re looking to digitally transform your business and grow through e-commerce, get in touch with Diagnal3 today.
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