Case Study

Digital Transformation and E-commerce Launch for Havana Beds

Client
Overview

Havana Beds, a bespoke luxury bed manufacturer, sought to scale its operations by launching a direct-to-consumer e-commerce platform. Known for its handcrafted, high-end products, the company wanted to tap into the burgeoning UAE e-commerce market while retaining its premium brand image.

Challenges

Havana Beds faced multiple challenges, including the absence of an online sales channel and limited digital marketing exposure. The company required a scalable e-commerce solution that would not only reflect its luxury branding but also support rapid expansion, particularly in the UAE’s competitive luxury goods market.

Solution

Diagnal3 provided a full-stack Shopify e-commerce solution, custom-tailored to meet the needs of a luxury market. The solution included integrated payment gateways and a streamlined user interface optimized for high-ticket conversions. To ensure ongoing customer acquisition, we leveraged AI-driven marketing and predictive analytics for real-time ad targeting. Diagnal3 also implemented end-to-end social media management across multiple platforms, utilizing data to tailor content for engagement and lead generation.

Store Development

Diagnal3 delivered a custom full-stack Shopify e-commerce solution, tailored for the luxury market. This included secure payment gateways and seamless functionality, providing a smooth shopping experience from product browsing to high-ticket conversions

AI-Driven Marketing

We utilized AI-driven marketing strategies, employing predictive analytics for real-time ad targeting. This approach boosted customer acquisition by delivering dynamic, personalized campaigns, maximizing marketing efficiency and return on investment

Social Media Management

Diagnal3 managed social media across multiple platforms, using data-driven insights to create engaging, targeted content. Our strategy increased brand visibility, user engagement, and lead generation, helping to drive continuous customer acquisition

Key
Results

Client
Testimonials

Diagnal3 helped us build a digital-first strategy that not only amplified our brand’s presence but delivered tangible growth in leads and sales.

Eliott Stevens, CEO, Havana Beds

Ready to Take Your Digital Presence to the Next Level?

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